AnimeInJapan: Full Digital Marketing + Affiliate & Sales

A web-media startup connecting global anime fans with authentic Japanese culture. Built entirely from scratch, the platform blends anime coverage, cultural insights, travel guides, and lifestyle content, creating a unique niche in a crowded space.

Launched Sept 2023, scaled to 200K+ monthly traffic
15K+ email subscribers in just 8 months
Averaged Top 12 Google rankings across published articles
Consistently ranked Top 2–5 for high-intent keywords
$20K advertising sales + affiliate income

Visit AnimeInJapan

The ChallengeBreaking Through a Crowded Market

They launched into an oversaturated anime news and reviews market, with limited resources and no clear edge. I identified a differentiator: the founder’s authentic cultural roots. By merging anime coverage with Japan-focused insights tailored to global fans, we transformed the brand from “just another site” into a unique platform bridging culture, fandom, and future partnerships.

What I DidTransforming Vision Into Purpose

I led AnimeInJapan from concept to growth, shaping strategy, building the brand, and ensuring every piece worked in sync. By centering the site on Japan-focused content rooted in the CEO’s heritage, I gave it cultural depth and global appeal.

Development & Branding
Designed and optimized the website for performance, scalability, and user experience; created cohesive branded assets.

Content & SEO
Produced all content with strong SEO, managed keyword strategy, technical optimization, and backlink outreach to quickly build authority.

Marketing & Growth
Launched social media, email marketing, and lead capture systems, key digital marketing channels within today’s digital media landscape to attract and retain a loyal fanbase.

Revenue Strategy
Built monetization funnels, managed affiliates, and secured direct ad placements — all without external support.

The ImpactTurning Niche Into Global Community

AnimeInJapan carved out its niche and built a loyal global community. Traffic surged, the email list grew rapidly, and partnerships formed with Japanese startups targeting U.S. audiences. Expanding into travel and lifestyle, the platform became a trusted hub for culture lovers and a sustainable, monetized brand.

The Results

🚀 From 0 to 200K+ monthly pageviews in 12 months
📩 15,000+ email subscribers built in just 8 months
🔍 Consistently ranked Top 1–10 on Google
💸 Multiple revenue streams
🛠️ Entirely built and scaled in-house

Client FeedbackTrusted Partner Proven Every Time

“Clark turns rough ideas into realities, always better than imagined. He brings bold strategy, flawless execution, and a proactive drive that keeps projects moving forward. Creative, communicative, and calm under pressure, he takes ownership like it’s his own. He’s a true all-rounder with heart, we wouldn’t be here without him.”

Shin Kawamoto
AnimeInJapan